Gratitude Month | Day 21

Gratitude Month | Day 21

Today I’m grateful for Crayons to Classrooms, our nonprofit partner for my University of Dayton School of Business Administration Social Media Marketing class this semester. Amy Smith Kopp, Executive Director, and Malena Ball, Marketing coordinator, welcomed our class into their mission and gave my students the chance to do meaningful, hands-on work.

Throughout the semester, the groups built full social media marketing plans for C2C. They completed a social media audit, created a SWOT and competitive analysis, developed content strategies for each platform, built donor and teacher engagement ideas, and even designed campaigns for Volunteer Appreciation Week. They created videos, graphics, trend-based posts, and platform-specific content that tied back to C2C’s goals and mission.

Thank you to Amy and Malena for your trust, your time, and the work you do for local teachers and students. Partnering with an organization that creates such a real impact made this a standout experience for all of us.

I’m grateful for this collaboration and for the chance to see my students grow while doing work that matters in our community.

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